At Webn our brand and design team is experienced in creating and strategising for brands across a range of industries. The team is laser-focused on brand narratives and propositions, and interrogating target audiences and user experience – the building blocks of excellent brand creation and design. The team deploys industry-standard Design Thinking and proven brand naming and strategy approaches, collaborating closely with founders and venture leads. It offers comprehensive and integrated support for start-ups in the initial stages of brand, UI and UX. The team collaborates with brand and digital design agencies to execute on projects, drawing on its broad roster of contacts.

At Webn our communications and marketing team has experience in external communication strategy-building and execution for traditional finance, management consultancy and creative industries.

Communications & PR: the team supports Webn portfolio companies to execute campaigns that achieve share of voice and build media relationships across traditional business media and trade press. Activities include content creation; crisis and reputation management; influencer communications; investor relations; media relations; messaging development; and, senior and leadership profile-building via social and traditional media.

Marketing: The team creates and delivers content marketing campaigns; cross-channel campaign and strategy building; and, agency and design briefing, sourcing and management. Further, the team provides advice and support for email marketing and digital marketing campaigns, as well as developing website and design briefs. It works closely with the Brand & Design team and Webn portfolio companies to deliver campaigns and content from inception to execution.